The coaching behind it
Built on real strength science.
Coach plans your training with the same principles experienced strength coaches use, then tunes them to your lifts, your recovery and your week.
Back squat ยท 6 weeks
115 โ 140 lbs
Deload
An AI personal trainer in iMessage
It's like texting your personal trainer, for a fraction of the cost. Coach plans your workouts, logs your meals and adjusts when life gets busy.
7:02
Tuesday, October 27
Coachnowmorning sam. leg day today, you in?
CoachSun4 for 4 this week. proud of you๐ฅLog a set, ask a question, vent about a long day. Coach gets it and keeps you moving.
Just like texting your trainer. One question, one quick reply, and your workout is planned and logged.
Coach
Today 7:02 AM
morning sam
๐leg day today. you in?
in. after work
checked your sleep ยท lowered volume
perfect. squats 3x10, start around 135. you slept under 6 hrs so we'll keep it moderate
Today 6:41 PM
did 3x10 at 135
logged
โthat's 10 lbs more than last week. how'd it feel?
felt strong
๐ชlove it. let's try 140 next leg day
How it works
1
Add your name and number. We'll text you when your spot opens.
2
Share your goals, your schedule and the gear you have. Gym, home or both.
3
Daily plans, easy logging and a trainer that adjusts as your week changes.
Why it works
The coaching behind it
Coach plans your training with the same principles experienced strength coaches use, then tunes them to your lifts, your recovery and your week.
Back squat ยท 6 weeks
115 โ 140 lbs
Deload
No sessions to book, no plan to remember. Coach checks in when it suits your day.
rest day today. up for a 20 min walk after lunch?
yes
๐Reply with a quick text, snap a meal photo or send a watch screenshot. Coach does the rest.

chicken and rice bowl, logged. about 40g of protein. nice
Short on sleep, sore or slammed at work? Your plan shifts with your day.
legs are toast from tuesday
checked soreness ยท swapped workout
got it. swapping lunges for an easy 30 min walk and some mobility. we go hard friday
Every Sunday, a quick look back at your week and a plan for the next one.
Your week
Add Coach to a group chat and run step, workout or streak challenges together.
Maya
10k steps done
โJordan
same. not losing this one
Coach
maya and jordan are tied at 5 days. who's taking saturday?
No. Coach works right in iMessage, so there's nothing to download. You text it like you'd text a friend.
Anyone who wants help showing up consistently, whether you're new to the gym or getting back into a routine.
No. Coach offers general fitness and nutrition guidance, not medical advice. Talk to a doctor before starting a new program, especially if you have an injury or health condition.
Reply STOP at any time and the texts end. We only text people who opt in.
Spots open in small batches. Join the waitlist and we'll text you when yours is ready.